A new job, growing family, or just looking for a different climate – there may come a time when you need to move from your current home. While the reasons for a move can often be exciting, the idea of selling your home can be overwhelming. Don’t worry! With some sound strategy and the help of Morne Prinsloo a real estate professional at RE/MAX Masters, you can go from “For Sale” to “Sold” in no time.
7 Steps to a Successful Sale:
Step 1 – Fix it first
Unless you don’t mind getting a lower price for your home, you’re going to need to address any wear and tear on your property.
Doing so will help improve your home’s appearance, strengthen its appeal, and increase its value. Carefully examine your home and note issues you can easily handle on your own such as fresh paint, landscaping, lighting updates, doorknob replacement, etc.
Then take stock of more complex fixes like heating and cooling, plumbing, mold, foundation, gutters, wood rot, and roofing. Issues with any of these can make the difference between “deal” and “deal-breaker”.
Once you have a clear assessment of what needs to be done, focus on tackling the high-priority improvements first. While this may cost both
time and money, it can ultimately get you a faster sale at a higher price.
Step 2 – Go with a pro
If confusion, mistakes, and headaches don’t bother you, then go it alone.
But if you want to sell your home faster, for more money, and with less hassle, then you’re going to want to enlist the help of a real estate professional.
When looking for an agent, be sure to go with a pro who has experience and expertise in your particular market.
When working on your behalf, a professional agent should:
• Outline their professional responsibilities to you, including complete disclosure, loyalty, confidentiality and accountability
• Help you determine the best asking price
• Extensively market your home
• Offer expert advice on ways to prepare and show your property
• Assist you, if necessary, in finding any home-related services you need
• Provide feedback from all showings and open houses
• Update you on market changes that could affect your property’s sale
• Be available to help potential buyers
• Promptly present and evaluate each offer with you
• Negotiate the highest possible price and best terms in partnership with you
• Manage contractual, title and transaction details
• Ensure that mandatory items are signed, sealed and delivered on closing day
• Assist you in arranging a moving company and relocation agent, if needed
Step 3 – Price it to please
Pricing your home is all about finding the right balance between what will make you and any potential buyers happy. Ask for too much and buyers won’t even look twice; ask for too little and you could miss out on a better
return on investment.
Research comparative homes
You’ll want to obtain a Comparative Market Analysis (CMA). This is a document drawn from a local Multiple Listings Service (MLS) database that presents pricing information, property details, and photos of homes similar to yours that have recently sold, failed to sell, or are currently on the market in your area. Your real estate professional will usually provide you with a CMA and include a suggested price range for your listing.
Gaining a good understanding of what has and has not worked in your area will help you to strategically price, position, and present your property to sell at top dollar (Rand) within a reasonable time frame.
Allow room to negotiate
When pricing your home, it can be wise to add a bit of a cushion. Most buyers come to the table expecting a little back and forth negotiating, and providing a cushion allows for this. Your agent can help you determine the right amount of wiggle room. Another way some sellers help seal the deal is by offering to cover closing costs, while sticking to a higher asking price.
Step 4 – Market your home
Nice job! You’ve followed steps 1 through 3 and are well on your way to selling your home.
But a successful sale takes more than home improvements and strategic pricing. Next, you’ll need to reach the maximum number of potential buyers with your home listing.
Home buyers rely heavily on the internet, mobile apps, and real estate professionals for information on properties. Other sources include yard signs, open houses, property listing portals, newspaper, real estate magazine ads, and social media exposure.
Step 5 – Dress to impress
It’s true that looks aren’t everything, except when you’re trying to sell your home. When you put your home on the market, you need it to look its best and set the stage for a great first impression.
Step 6 – To the negotiating table
It’s happened! You’ve got a buyer! This is where negotiations between the buyer and you, the seller, begin. The negotiating process is typically relatively painless, but if things do get sticky, your agent should be your strongest ally and best resource for solutions.
Step 7 – Closing time
The negotiations have ended amiably and you and the buyer have followed through with your respective contractual obligations associated with finalizing the sale.
Perfect! The various contingencies and special conditions stipulated by the seller and buyer in the pending sales agreement must be met by the closing day, which usually falls within 30 days after both parties have signed the agreement.
That’s it! Your home selling journey is complete. Go ahead and take a bow, pump your fist in triumph, or jump for joy. You’ve earned it!
TIP: Don’t be fooled. If you pay peanuts you get monkeys. If you pay a professional to do a professional job you get what you pay for – a great result that maximizes your net return. You deserve nothing less.
– Morne Prinsloo | 079 047 5172
Call me for an obligation free valuation of your property in the following areas: All of Krugersdorp including Pinehaven, Featherbrooke, Strekfontein, Honingklip, and Oaktree.
Roodepoort areas include Radiokop, Allen’s Nek, Strubensvalley, Little Falls, Honeydew Ridge, Honeydew Manor, Wilgeheuwel, Ruimsig, Willowbrook, Amarosa, Poortview, Tres Jolie, Helderkruin, Roodekrans, Wilropark and Surrounding Areas.